{"id":119,"date":"2023-12-07T20:23:11","date_gmt":"2023-12-07T18:23:11","guid":{"rendered":"https:\/\/www.smilla-designs.de\/?page_id=119"},"modified":"2023-12-09T18:00:31","modified_gmt":"2023-12-09T16:00:31","slug":"stabilo","status":"publish","type":"page","link":"https:\/\/www.smilla-designs.de\/?page_id=119","title":{"rendered":"Stabilo"},"content":{"rendered":"\n<h2 class=\"wp-block-heading alignwide\">Die Rockstars unter den Finelinern<\/h2>\n\n\n\n<p>Im Projekt Werbung\/Text wurden verschiedene Werbekampagnen-Ideen f\u00fcr den Stabilo Point 88 entworfen und ausgearbeitet.<\/p>\n\n\n\n<p>The Band ist eine Kampagne, bei welcher die Stifte selbst verschiedene Pers\u00f6nlichkeiten annehmen. Diese spielen in unterschiedlichen Bands, welche alle Point 88 hei\u00dfen. Dabei wird ein breites Genre-Spektrum ausgearbeitet, um eine m\u00f6glichst gro\u00dfe Zielgruppe anzusprechen. Von Rap bis zu Hart Metal soll es Special Edition Sets, passende Poster, Animationen, unterschiedliche Songs und weitere Merchandise Artikel geben.<\/p>\n\n\n\n<p>Das Projekt ist in Zusammenarbeit mit Hannah Makki und Rebecca Kasemir entstanden.<\/p>\n\n\n\n<div style=\"height:52px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Genres<\/h2>\n\n\n\n<figure class=\"wp-block-gallery alignwide has-nested-images columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"515\" data-id=\"203\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo1-1024x515.png\" alt=\"\" class=\"wp-image-203\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo1-1024x515.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo1-300x151.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo1-768x386.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo1-1536x772.png 1536w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo1.png 2002w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"535\" data-id=\"206\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo2-1024x535.png\" alt=\"\" class=\"wp-image-206\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo2-1024x535.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo2-300x157.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo2-768x401.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo2-1536x802.png 1536w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo2.png 1992w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"551\" data-id=\"208\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo3-1024x551.png\" alt=\"\" class=\"wp-image-208\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo3-1024x551.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo3-300x161.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo3-768x413.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo3-1536x826.png 1536w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo3.png 1976w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Hardrock\/Metal &#8211; Die Rockstars unter den Finelinern<\/h2>\n\n\n\n<div style=\"height:23px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"1024\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo5-1020x1024.png\" alt=\"\" class=\"wp-image-210\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo5-1020x1024.png 1020w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo5-300x300.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo5-150x150.png 150w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo5-768x771.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo5.png 1033w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><\/figure>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Poster<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1160\" height=\"1310\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/STABILO.png\" alt=\"\" class=\"wp-image-41\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/STABILO.png 1160w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/STABILO-266x300.png 266w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/STABILO-907x1024.png 907w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/STABILO-768x867.png 768w\" sizes=\"auto, (max-width: 1160px) 100vw, 1160px\" \/><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Stifte Set<\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"395\" height=\"1024\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo6-395x1024.jpeg\" alt=\"\" class=\"wp-image-211\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo6-395x1024.jpeg 395w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo6-116x300.jpeg 116w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo6-768x1990.jpeg 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo6-593x1536.jpeg 593w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo6-791x2048.jpeg 791w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo6.jpeg 938w\" sizes=\"auto, (max-width: 395px) 100vw, 395px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo7-724x1024.png\" alt=\"\" class=\"wp-image-212\" style=\"width:733px;height:auto\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo7-724x1024.png 724w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo7-212x300.png 212w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo7-768x1086.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo7-1086x1536.png 1086w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo7-1448x2048.png 1448w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Social media<\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-1 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"944\" height=\"947\" data-id=\"217\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo8-1.png\" alt=\"\" class=\"wp-image-217\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo8-1.png 944w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo8-1-300x300.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo8-1-150x150.png 150w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo8-1-768x770.png 768w\" sizes=\"auto, (max-width: 944px) 100vw, 944px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1829\" height=\"1081\" data-id=\"219\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo9.png\" alt=\"\" class=\"wp-image-219\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo9.png 1829w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo9-300x177.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo9-1024x605.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo9-768x454.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo9-1536x908.png 1536w\" sizes=\"auto, (max-width: 1829px) 100vw, 1829px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1150\" height=\"1110\" data-id=\"223\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo11.png\" alt=\"\" class=\"wp-image-223\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo11.png 1150w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo11-300x290.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo11-1024x988.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo11-768x741.png 768w\" sizes=\"auto, (max-width: 1150px) 100vw, 1150px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1832\" height=\"1102\" data-id=\"222\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo10.png\" alt=\"\" class=\"wp-image-222\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo10.png 1832w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo10-300x180.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo10-1024x616.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo10-768x462.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo10-1536x924.png 1536w\" sizes=\"auto, (max-width: 1832px) 100vw, 1832px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Merch<\/h2>\n\n\n\n<figure class=\"wp-block-gallery alignwide has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"615\" data-id=\"218\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo12-1024x615.png\" alt=\"\" class=\"wp-image-218\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo12-1024x615.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo12-300x180.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo12-768x462.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo12-1536x923.png 1536w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo12.png 1757w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"756\" data-id=\"224\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo13-1024x756.png\" alt=\"\" class=\"wp-image-224\" srcset=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo13-1024x756.png 1024w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo13-300x221.png 300w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo13-768x567.png 768w, https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo13.png 1455w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Animationen<\/h2>\n\n\n\n<figure class=\"wp-block-gallery alignwide has-nested-images columns-1 is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"734\" height=\"483\" data-id=\"221\" src=\"https:\/\/www.smilla-designs.de\/wordpress\/wp-content\/uploads\/2023\/12\/Stabilo14.gif\" alt=\"\" class=\"wp-image-221\"\/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Musikvideo<\/h2>\n\n\n\n<figure class=\"wp-block-embed alignwide is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"STABILOSONGFINAL\" src=\"https:\/\/player.vimeo.com\/video\/843673234?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:59px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignwide\">Mockups<\/h2>\n\n\n\n<p>Poster: <a href=\"https:\/\/de.freepik.com\/freie-psd\/zerbroeckeltes-plakatmodell_10917732.htm#query=Plakat%20street&amp;position=0&amp;from_view=search&amp;track=ais&amp;uuid=e7f91d44-fc0f-4a26-b9ae-ce0afe3f5e11\">Bild von Vectonauta<\/a> auf Freepik<\/p>\n\n\n\n<p>Tshirt Merch: <a href=\"https:\/\/de.freepik.com\/freie-psd\/chromatiert-shirt-modell_5533362.htm#query=Tshirt&amp;position=15&amp;from_view=search&amp;track=sph&amp;uuid=87b5c3ce-06fb-434f-b8ce-934c9d7d109b\">Bild von graphicheroco<\/a> auf Freepik, <a href=\"https:\/\/de.freepik.com\/freie-psd\/logo-mock-up-design_1023142.htm#query=patch&amp;position=1&amp;from_view=search&amp;track=sph&amp;uuid=fafa2bde-d127-4aed-aa9e-ec2c96f487bd\">Bild von zlatko_plamenov<\/a> auf Freepik<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Die Rockstars unter den Finelinern Im Projekt Werbung\/Text wurden verschiedene Werbekampagnen-Ideen f\u00fcr den Stabilo Point 88 entworfen und ausgearbeitet. The Band ist eine Kampagne, bei welcher die Stifte selbst verschiedene Pers\u00f6nlichkeiten annehmen. Diese spielen in unterschiedlichen Bands, welche alle Point 88 hei\u00dfen. Dabei wird ein breites Genre-Spektrum ausgearbeitet, um eine m\u00f6glichst gro\u00dfe Zielgruppe anzusprechen. Von [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-119","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=\/wp\/v2\/pages\/119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=119"}],"version-history":[{"count":5,"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=\/wp\/v2\/pages\/119\/revisions"}],"predecessor-version":[{"id":467,"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=\/wp\/v2\/pages\/119\/revisions\/467"}],"wp:attachment":[{"href":"https:\/\/www.smilla-designs.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}